West Ham United have two chances at celebrating success at the 2024 Football Content Awards on Thursday evening.
The Hammers are shortlisted in the Best Football Club – Premier League category after a record-breaking year in which the Club’s social media channels have grown at a ‘remarkable’ rate.
The Irons now have over 20 million followers and subscribers across their social media channels, with record engagement across Facebook, Instagram, Snapchat, Tik Tok, Threads, X and YouTube, and that has been recognised by the Football Content Awards.
“West Ham United FC has achieved remarkable growth on social media, with a significant increase in followers and engagement. Their content strategy includes dynamic match action highlights and compelling player stories, making them the top Premier League club outside the ‘Big 6’ in terms of digital engagement.”
West Ham have also been nominated for the Best Documentary for Ómarsson, the Club’s original film following lifelong Hammer, women’s team and Iceland international midfielder Dagný Brynjarsdóttir's journey through pregnancy as a professional sportswoman and the barriers female athletes face when making the decision to become a mother.
“West Ham United’s Ómarsson tells the story of Dagný Brynjarsdóttir, who balances motherhood and her role in the Club’s women’s team. The documentary shines a light on the challenges female athletes face when starting families and paves the way for discussions about motherhood in professional sports, highlighting the steps clubs are taking to support their players.”
The finalists were selected from over 36,000 nominations, which were grouped into more than 1,200 entries across 34 categories. Over 60 judges reviewed the entries to determine the finalists, making up 50% of the vote.
The remaining 50% is decided by a fan vote, which is now closed, and the winners will be announced at Tottenham Hotspur Stadium tomorrow evening, 21 November.
