Store staff are expecing another busy week for the new 2011/12 Macron kits after the club reported the best instore first-day sales since 2007.
Fans headed to the Stadium Superstore, Lakeside Thurrock and Liberty Romford shops to snap up the home and away strips on launch day, with big demand having also previously been reported for pre-orders via the new Online Store. First in the queue was Craig Podevin from Canvey Island (pictured), who was delighted to get his hands on the new home shirt.
Romford, in particular, enjoyed a busy day with the new refurbishment going down extremely well with supporters. Many had got up extra early to be the first to get their hands on the shirt, with the Stadium Store open from 8am and the other two shops from 8.30am.
Season ticket holders are particularly relishing taking advantage of their ten per cent discount on all Macron items. That includes brand new trainingwear, with some limited edition pieces already down to reduced stock in some sizes.
If you can't make it to the club's stores, remember you can order online at any time day or night for immediate despatch from the official Online Store. With new Hammers merchandise arriving weekly, make sure you become a regular return visitor.
CLICK HERE FOR ALL THE STORE INFORMATION AND OPENING HOURS