Fans coming along to the big Barclays Premier League encounter with West Bromwich Albion on Wednesday night will be able to pay on the day.
Cash turnstiles will be open for the West Stand Upper from 6.15pm, while fans can also purchase tickets online and over the phone for collection from the Ticket Office in advance of the 7.45pm kick-off.
It promises to be another special night under the lights at the Boleyn, with the team hoping to repeat the result in the last home game - when they roared to a 3-1 win against Stoke City a fortnight ago.
With demand expected to be high, fans are advised to get to the stadium early. Supporters should also note that this match will not be televised, as previously advertised.
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Carlton Cole is hoping he and his team-mates can repay the supporters' loyal backing against the Baggies, and has pledged to do his best to follow his man of the match display for the Hammers at the weekend.The England striker may only have one goal to his name this season, having bided his time behind Frederic Piquionne and Victor Obinna, but was superb on Saturday in the 2-2 draw at Birmingham City.
"We are confident and we are playing at home," said Cole. "We've got the fans behind us as well to help us try to get the win we deserve. I felt really good against Birmingham and now I want to get out there now against West Brom and build on that.
"The confidence is there. We don't deserve to be at the bottom at the moment but we are where we are. If we keep working hard, things will pan out well for us. We need to start turning draws into wins, and it is up to all of us to put it right. We know what we have to do for the fans."