Fans visiting the Stadium and Lakeside stores may have noticed a brand new free mobile phone service designed to bring them even closer to the club.
West Ham United have teamed up with Bluepod Media to provide supporters with exclusive player and advertising images along with video footage direct to their phone whenever they enter the West Ham United shops. Anyone going along to either store at the moment will be sent - via the latest state of the art Bluetooth technology - a free video clip of James Tomkins, Mark Noble and Freddie Sears wearing the new 2008/09 away kit. Just press accept when prompted, wait a few seconds for the download, and away you go.
So, while you are having a look at the new strip - available for men, women and children in all sizes - and the other ranges such as the latest Umbro leisurewear, why not download this exclusive footage of three of the club's rising stars taking part in a special training ground video shoot? There will be further promotions and free content over the course of the summer while, during the new season, Bluepod Media will be active inside the Boleyn Ground to bring fans even more West Ham United images and video. All you have to do is have your mobile phone turned on and let Bluepod do the rest.